About Us


Introduction

REALM Group Australia is a trusted Australian company founded on the principles of honesty, integrity and discipline in servicing the needs of our agricultural and farming community, whilst bringing and utilising state of the art digital processes to benefit the agricultural industry and our farmers.

The Founder and Managing Director of REALM Group Australia, Robbie McKenzie began his humble life as a dairy/beef farmer. He was one of the first sheep and cattle Assessors in Australia working with 'C.A.L.M - Computer Aided Livestock Marketing' and that company is today, 'Auctions Plus' and Robbie was also the first to run multi vendor machinery auctions on this platform. In the realisation of REALM, Robbie has for over three decades built a great team of people around him of whom are all current farmers or retired farmers, young and old, with untold experience across Australia/New Zealand and the USA.

As a part of this journey, Robbie has been instrumental in formulating strategic alliances and partnerships with the best in the business to offer both traditional and online marketing systems second to none to the end user.

As an integral part of this, REALM Group Australia facilitates and manages regular real-time, online auctions of machinery and equipment. In addition to this they provide a For Sale/Auction listing display of what machinery and equipment is currently available in real time. These market items can be interfaced with both video and audio streaming.

Facts About Us

REALM Group Australia (RGA) - originally est. 1992. The most trusted online Ag Marketing System in Australia. Built by Farmers for Farmers! Education is the KEY. True Pioneers - We were the first and we are still growing. Proud Supporters of the Royal Flying Doctor Service (RFDS) & Ronald McDonald House Charities (RMHC)

REALM Group Australia - (RGA) www.realmga.com.au is the most trusted and efficient way to buy/sell and auction anything to do with the agriculture sector. An Australian owned family business which was established over 3+ decades ago.

Designed and developed with the end user in mind, our experienced Farmer Support Team delivers exceptional customer service and maximising every opportunity to sell your products. Over the past few decades, the way farmers do business has changed dramatically. Our platforms continuously evolve to maintain our position as a major player in the online agricultural marketplace. We market to over 80,000+ members plus approximately 20,000 social media followers and with new members joining most days, our database is growing rapidly. Exposure for sellers is a major drawcard with 8,000-10,000 unique visitors to our websites every day! Between our subsidiary companies and our social media network and our partners we have approximately 100,000 followers which grows daily. We also have the opportunity to market your products through our great partnerships and this creates enormous exposure to the right audience. We are the preferred Agent for Auctions Plus.

We are always on hand to help and are ready to answer your questions. Farmers like to have a chat and want to talk to a human being which is why we have representation throughout all states and territories in Australia and also New Zealand.

We are fully Licensed Real Estate Agents - Auctioneers - Livestock Agents and we have a Finance division to cover all facets of the services we provide.

REALM Group Australia - (RGA) - Our customer service is second to none and we continue to deliver this daily. RGA was founded by Robbie McKenzie originally in1992 and he is a true pioneer of the Ag Online industry. Robbie has been developing this system for over 3+ decades. From Gippsland/Cobram Victoria, Robbie a former dairy/beef farmer himself, knew there was a better way for farmers to buy and sell their livestock, hay, grain and farm equipment more efficiently. Upon inception of the business Robbie started with livestock for many reasons and then grew that into equipment and property sales etc all online. It took time for a young bloke to convince a 60 year old farmer to sell his cattle or sheep online but once they got the hang of it, away it went, but it didn't happen overnight. The key was great customer service and education. Some of those early clients or their families are still with us today!

After multiple years of trial and error in Australia, New Zealand and the USA, REALM Group Australia was formed. Robbie is a true entrepreneur and a visionary and he is always working on what is coming next. Exciting times ahead for us all! Our number one focus is GREAT customer service and making sure we go the extra mile for the client.

Robbie currently lives between Warragul, Victoria and Toowoomba, Queensland and has a beef operation in Northern NSW and a beef cattle and Quarter Horse operation in Texas, USA. Robbie now works predominately on the development of the business but still makes the time to visit clients all over Australia and is still involved in Sales. Robbie still likes getting his hands dirty and will jump in on whatever is taking place on the day.

The REALM Group Australia - (RGA) model has evolved since its formation and is where it is today through enhancement of our live system which has the latest technology to allow us to strengthen and grow with new technology as it emerges.

REALM Group Australia - (RGA) have added additional services over the years which were requested by our clients. We are happy to keep growing with the enormous support of our very loyal farmers throughout Australia, New Zealand and the USA.

Affiliated Machinery Agents - (AMA) www.amasales.com.au is one of our subsidiary companies. AMA deals with all of our Auction Listings and we have our own Auction Platform providing our clients with multiple ways to sell their items for a low fee. We can perform all types of auctions anywhere in Australia! Just let us know what your needs are. We also provide access to multiple Auction platforms that no one else in Australia offers.

Pay In Time - Finance (PIT) www.payintime.com.au Ask one of our team about finance - they will be only too happy to help! We now have access to a debt funding facility of up to $100M. We can assist with funding from a few thousand dollars to millions - ONE CALL DOES IT ALL.

If you need short term, long term, or a line of credit for your livestock, grain, equipment and/or property purchase give one of us a call.

Australian Livestock Exchange - (ALE) We are Licensed Livestock Agents and have a unique system coming soon. Robbie was the first sheep and cattle Assessor for what is now Auctions Plus in Australia. Give us a call to chat about your livestock needs, whether it be buying or selling. We are about to release a new livestock selling experience - more on that soon.

Ag News Australia - (ANA) - Around The Traps - We have an Ag News section that has input from all around Australia and across all Ag sectors to keep our farmers up to date with what is happening nationally.

Advertising on 2 different websites for clients and/or companies that we partner with wanting to boost their exposure via our sites. We can arrange targeted audience campaigns anywhere in Australia with double the exposure.

OUR TEAM

Robbie
                                McKenzie
Robbie McKenzie
Founder / Farmer / Pioneer
Michael Downie
Michael Downie
Farmer - Euroa VIC
Peter Crockford
Peter Crockford
Real Estate Agent - Kyabram Vic
Dale McCleary
Dale McCleary
Farmer - Griffith NSW
Troy Gardiner
Troy Gardiner
EX Farmer - Machinery Agent -
Whittlesea Victoria
Jacob Keats
Jacob Keats
Farmer - Mt Isa QLD
Gary Quirk
Gary Quirk
Ex Farmer - Machinery Agent -
Toowoomba QLD
Ji Luck
Ji Luck
Farmer - Machinery Dealer -
Gowrie Junction QLD
Dean Coddington
Dean Coddington
Ex Farmer - Machinery Agent -
Murray Bridge SA
Andrew Young
Andrew Young
Farmer - Esperance WA
Richard Rowlands
Richard Rowlands
Ex Farmer - Hamilton, New Zealand
David Burt
David Burt
Ex Farmer Whakatane - New Zealand

Our Mission, Vision & Values

Mission

Mission

Our mission is to empower farmers and agricultural enthusiasts by providing a seamless and trusted platform for buying and selling farm equipment and products.

Vision

Vision

Our vision is to become the go-to destination for all farm-related needs, setting the standard for excellence in the farm stuff ecommerce industry.

Values

Values

We are driven by our commitment to quality, trust, innovation, and sustainability. We prioritize our customers, empower the farming community, and continually seek to make a positive global impact.

Why Realm Group Australia?

We are a trusted Australian company founded on the principles of honesty, integrity and discipline in servicing the needs of our agricultural and farming community

Wide Product Range

Wide Product Range
A vast selection of farm equipment, tools, etc. to all your farming needs.

Quality Assurance

Quality Assurance
We prioritize quality to ensure all items listed meet high standards.

Easy Buying & Selling

Easy Buying & Selling
Our user-friendly interface makes it simple to browse, buy, and sell farm items.

Verified Sellers

Verified Sellers
We verify the credentials of sellers on our platform to enhance your experience.

Convenient

Convenient
Shop or sell from the comfort of your home or farm.

Partners - Sponsors - Supporters
John Deere/Afgri Equipment
TMA
New Holland Agriculture
Wise Farm Equipment
AG Warehouse
Flinders Machinery
Oconnors
John Deere
Goldacres
Case
WHM Tractors
Dobmac Agriculture Machinery
Massey Ferguson
Engage
Krone
Auction Plus
Pay in time Finance
Vennings
Quicke
Agrowplow
Challenge Implements
Munro
Pottinger
Siluan
Plasmar
AG News Australia
Dealer Network Group
Traction AG
Larwoods AG Services
Class
NC Equipment
Wanneroo Agriculture Machinery
John Deere/Afgri Equipment
Greg Allan Farm Machinery
REN Machinery
Seratin Machinery
NQ Agricultural Services
Armour Group
John Deere/Moland Tractors
Katherine AG
Farmworld
Guidolin Agrimac
PFG Australia
Geronimo
Stag Machinery Group
Auction Plus
Pay in time Finance
Mcintosh & Sons
Farmtech
Delmade Pty Ltd
Challenge Implements
Agmaster
Simplicity Australia
Hustler
Dieci Australia
Ag News Australia
Seymour
Combine World
Our Cow
Dji Agriculture
Drone For Hire
Farmers Mate